Implementation – colour and light in all their facets
The visual display of the diamond with light (Latin Lux) is significant on several levels, making the Brillux brand tangible in terms of content.
We developed a concept tailored to the special aesthetics of the sculpture, as well as our own visual language. Company figures and facts are visually embedded in new contexts and thus prepared in an exciting way for the viewer. The LEDs and 360° projections visualize color splashes, show generically growing graphics, and equally display various surface textures. We used the software framework VVVV fort the implementation. The integration of a 9.1 sound system, which we implemented together with our Berlin partner Hands on Sound, complements the expressive brand presence and creates a unique exhibit.